The Permanent Record: Blockchain Startups Are Reinventing How America Buys, Sells, and Trusts Its Products
A new category of blockchain-powered startups is building the digital infrastructure for a more transparent product economy—one in which ownership history, repair records, and provenance data travel with a product throughout its entire lifecycle. Across consumer electronics, luxury goods, and industrial equipment, these companies are enabling a more credible secondhand market while extending the useful life of physical goods. The implications for American commerce, sustainability commitments, an